What can Skrillex, the Cuban Revolution and 20-year-old rocket scientists teach us about innovation? Why did Michelle Phan become a lasting YouTube personality, while the Double Rainbow Guy flamed out? Why are the best US presidents the ones with the least amount of political experience – and what can the rest of us learn from their stories?

Award-winning journalist and entrepreneur Shane Snow is obsessed with exploring why some people and companies are able to achieve incredible things in implausibly short amounts of time, while others fall by the wayside. What sets those wildly successful overachievers apart? They think like a hacker – applying what psychologists call lateral thinking to creative problem solving. Snow shares patterns distilled from years of studying superlatives in business and history in a dynamic session that’s been described as good to great meets MacGyver.