The Revenue Promise of Predictive Intelligence
Tuesday, March 17
12:30PM - 1:30PM
Hilton Austin Downtown
500 E 4th St
Find out what one Fortune 500 company believes it will earn in the next two years by adding a predictive intelligence solution to its marketing and sales systems. Predictive intelligence is a big data solution that helps companies tie together billions of rows of customer touchpoint data to predict sales. Early adopters are seeing 450% growth in conversions, while most B2B enterprises are still struggling to tie the information generated from their prospects to better understand their buyer’s journey.
Leveraging her experience as a two-time successful entrepreneur in the big data space, Amanda Kahlow, joined by Joseph Puthussery, Cisco will discuss how businesses are beginning to use big data and predictive intelligence to transform into data-driven organizations by capturing that data and extracting game-changing predictive value.
A two-time entrepreneur, Amanda Kahlow is passionate about bringing the power of predictive marketing and sales intelligence to B2B enterprise and mid-market companies. Kahlow makes 6Sense customer...Show the rest
A two-time entrepreneur, Amanda Kahlow is passionate about bringing the power of predictive marketing and sales intelligence to B2B enterprise and mid-market companies. Kahlow makes 6Sense customers’ needs a priority, applying her proven aptitude for relationship building and sales. Prior to 6Sense, Kahlow spent 14 years as the CEO and founder of CI Insights, a big-data services company that used multichannel analytics to help enterprise companies generate hundreds of millions in net-new business.
The ultimate optimist, Amanda is focused on giving back to the community. An advisor to the organization, Girl Rising, Amanda is committed to their mission to educate girls in developing countries as a way to build thriving, prosperous, healthy communities and effect positive social change.Hide the rest
VP Mktg, Global Demand Center
Joseph spent the first 8 years of his career in various marketing positions at Hewlett-Packard Asia-Pacific. He then moved to Cisco Systems where he was responsible for all segments of Cisco’s Asia...Show the rest
Joseph spent the first 8 years of his career in various marketing positions at Hewlett-Packard Asia-Pacific. He then moved to Cisco Systems where he was responsible for all segments of Cisco’s Asia Pacific marketing efforts. He then became responsible for Cisco’s Field Marketing for US Commercial Sales and he then accepted his current position as VP Marketing, Global Demand Center. Joseph earned his engineering degree at Monash University, Melbourne Australia.Hide the rest