Events matching tag "strategy"
Saturday, March 8
As shareholders continue to demand growth year-over-year, our largest public companies are facing diminishing returns on cost-saving and margin-enhancement initiatives. In this continuous struggle to satisfy shareholder …
Intermediate
Presenters
Bill Poston
Be popular. Don’t miss out on the party. Figure out what’s cool before it’s, well – not anymore. Social media today has the familiar symptoms of a high school classroom; but now, instead of obsessing over what our classm…
Intermediate
Presenters
Andrew Cunningham, Mea Cole Tefka
Sunday, March 9
Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new media professional. Please visit this URL t…
Beginner
Presenters
Amado Guloy
The most basic technology and process we use today to fish was introduced 40,000 years ago. While human factors and user experience (UX) are more recent sciences, they are more similar to fishing than you may think. Let…
Intermediate
Presenters
Jon Kohrs
Monday, March 10
The medium is the message. Blah blah. Old news. Think again: McLuhan’s famous statement isn’t a full frontal attack on content. It’s about the change a specific medium can cause. It’s about impact. When Forrester’s Dr. J…
Intermediate
Presenters
Jen Grogono
American Express is a 163 year-old organization known for trust, security and delivering world-class customer service. Three years ago, Amex created a new division to operate like a startup inside the company to broaden…
Intermediate
Presenters
Dan Schulman
Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new media professional. Please visit this URL t…
Beginner
Presenters
David-Michel Davies