Events matching tag "social marketing"
Friday, March 7
Created in 1935 on a kitchen table, Monopoly has been played more than 1B times, available in 111 countries in 43 languages and sold more than 275M games. The goal was to reinvigorate the fan base, utilize a medium to c…
Beginner
Presenters
Victor Lee
Saturday, March 8
Brands used to be able to check off the ‘social’ box by maintaining a Facebook page. Today, brands have made social content the center of their global marketing strategies – creating, distributing, and measuring content …
Intermediate
Presenters
Jim Rudden
Tuesday, March 11
The social media marketing space is booming. More and more advertisers are entering the space and social platforms are evolving quickly to catch up. It’s not easy being an entrepreneur in such a volatile space, but it su…
Advanced
Presenters
Laura O'Shaughnessy, Tim O'Shaughnessy
Every leading brand recognizes the necessity of social marketing to reach and engage customers, but so far this activity has mostly focused on listening and response. It’s reactive rather than proactive. But new real-tim…
Intermediate
Presenters
Adam Blumenfeld, Bill Ingram, Nihal Mehta, Selcuk Atli