Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new media professional. Please visit this URL t…

Beginner

Presenters

Rod Paddock

Marketing and branding are central to the live music business today. Promoters look first to marketing strategies when trying to increase ticket sales. Booking agents and agencies are increasingly taking the lead role in…

Presenters

Ardie Farhadieh, Doug Croy, Matt Shay, Michael Bishop

Snoop Dogg, Public Enemy & Lil Wayne have all posted content on web platforms, and now we’re seeing up-and-coming rappers like Death Grips and Angel Haze use these mediums to engage with fans all over the world as well. …

Presenters

Eric Henry, Ted Suh, Nathan Olivarez-Giles

Keep up with developments in journalism and what publicity practices and technology get the best results. Start with basics like how to craft a story, etiquette for contacting the press, and strategies for staying organi…

Presenters

Andy Adelewitz, Rey Roldan, Sarah Avrin, Dmitri Vietze

Multi-channel networks are hot news. Labels and artists sign to them to get the double-whammy of accessing channel management expertise plus higher ad revenue. Take a look at the pros and cons of collaborating with taste…

Presenters

Caroline Bottomley, Del Dias, Patrick Walker, Zac Vibert

Remixes can be used as a marketing device to help reach a wider audience, a tool for fan engagement, or as a platform to launch a career. Whatever the original motivation, remixes have evolved into an art form that has b…

Presenters

Clark Warner, Dan Zaccagnino, Kush Arora, Matthew Dear