2014 Schedule
Interactive: March 7–11  •  Film: March 7–15  •  Music: March 11–16

Frugal Innovation: Simple Designs to Improve Lives

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80% of humanity lives on less than $10/day. If you are part of the world's lowest socioeconomic level you may be living in a house that can barely be called that. It's a collection of sticks, cardboard, plastic sheet. A dirt floor, no water, electricity or sewage. Enter frugal innovation or frugal engineering: The process of reducing the complexity and cost of a good and its production. Usually this refers to removing nonessential features from a durable good in order to sell it in developing countries. In this presentation we explore simple, low cost, effective and proven global design solutions that do not require exotic technology but that when combined can dramatically improve the quality of life of people around the world. Recent examples of successful design that have raised living standards in developing countries will be shown.



Jose Briones

Sr Consultant

C-Level Advisors

Dr. Jose A. Briones is an innovator, market and business developer, futurist and idea generator. Jose has 20 years of commercial and technical experience in the manufacturing and technology industries, holding positions in the areas of marketing, innovation, sales, engineering and R&D with Fortune 300 companies, custom manufacturing operations and software companies.
Jose was a pioneer in the use of technology and social media to achieve social change on a large scale with efforts to promote democracy in Mexico in the mid 90’s. He publishes a newsletter and blog titled “Eye on Innovation, Design and Technology” that follows trends in technology and innovation, and his article “Beyond Stage Gate: Repeating Disruptive Innovation” was named Number 1 of the Top 100 Innovation Articles of 2012 in the premier innovation website Innovation Excellence. He is currently spearheading the introduction of a new approach in the field of innovation management to define and manage disruptive innovation projects, as well as the creation of an information hub for frugal innovations devoted to improve the quality of life of people around the world.
Jose has been the leader in the launch and commercialization of over 40 new products in the fields of chemicals, materials, smartphone apps and cloud software. His experience includes product introductions in the U.S., Europe and Latin America and has been named as inventor in 7 different product and process patents. His areas of expertise include: Innovation Management, Product Development and Ideation, Business Model Assessments, Product Portfolio Value Analysis, Probabilistic Forecasting and Practical Uses of Social Media
Dr. Briones is currently a Sr. Consultant with C-Level Advisors, a business strategy consulting firm; Jose also holds managerial and advisory positions in the following companies: Asset Panda, a developer of asset inventory management software; Spyrotek Performance Solutions, a supplier of Innovation Management Services and Training; Green Chemistries Inc., a supplier of hypoallergenic Natural Rubber; and Innox Digital, a marketing strategy services company.
Dr. Briones has a Ph.D. in Chemical Engineering from Clemson University and an Executive MBA from Wharton Business School.

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