2014 Schedule
Interactive: March 7–11  •  Film: March 7–15  •  Music: March 11–16

From Every Screen to No-Screen: Next Gen Responsive

#sxsw #RWDnextgen


What is the future of responsive web design? With screen sizes and shapes evolving by the month, if not the moment (iPad mini, the 13-inch tablet, Google Glass), designers, developers and marketers need to rethink how they are serving up web content to consumers in order to keep those consumers engaged with brands on every screen – even “screens” that are wearable devices.
This session will tackle the current trend toward responsive web design and challenge assumptions about how to build websites in the multi-screen era, offering a glimpse at the next generation of responsive design that will transform the future of website consumption.



Chris Saint-Amant

Mgr UI Engineering


Chris is a technology leader and software architect with 15 years of consulting and product development experience. With broad expertise across design and engineering, he has done everything from usability testing and user interface design to web/mobile development and service integration. At Netflix, Chris leads the web UI engineering team responsible for acquisition, accounts, profiles and social. Previously, he worked on the architecture and UI platform teams at Walt Disney Parks & Resorts Online.


Kerry Bodine

Author & Customer Experience Expert

Kerry believes that happy customers lead to happy shareholders. Her recent book, Outside In: The Power of Putting Customers at the Center of Your Business, helps business leaders understand the financial benefits of great customer experiences — and how their organizations must change in order to deliver them. For more on Outside In, visit: amzn.to/1aPyX0C

Kerry helps executives develop the strategies, operational proficiencies, and corporate cultures that they need to survive and thrive in an environment of rising consumer expectations and technology-driven disruption. She taps into human-centered design principles to help companies co-create products, services, and experiences that truly matter — for their customers, for their employees, and for their business.

Kerry's research, analysis, and opinions appear frequently on sites like Harvard Business Review, The Wall Street Journal, Fast Company, Forbes, USA Today, and Advertising Age. She also contributes a regular column to Touchpoint, the journal published by the global Service Design Network. An accomplished and frequently requested speaker, Kerry has keynoted customer experience, design, and marketing conferences around the world.


Mike Norman

VP Technology

Genuine Interactive

Mike heads up the development team at Genuine Interactive, made up of .NET, PHP, HTML and JavaScript masters. He is involved in virtually every project that runs through Genuine, specifically when it comes to development planning, documentation and technical requirements. He has worked with the gamut of technology solutions, including content management systems (custom, licensed and open source), e-commerce, database interactions and full-scale web solutions. Between management and execution, Mike’s project experience spans across a diverse set of clients and industries.


Tim Hayden

Principal Strategist


With more than 20 years of marketing and business leadership experience, Tim Hayden has been a founding member of new ventures (NION Interactive, GamePlan, 44Doors) and been a catalyst for innovative change in some of the world's largest brands (Dell, Bacardi, AMD, ExxonMobil, Hilton Worldwide, Kraft Foods, Edelman, and others).

Part social anthropologist, part strategic marketing executive, Tim studies communications behavior and how new media and mobility are reshaping all of business. From operations to marketing and customer service, he assembles technology, adoption and communications initiatives that lead to efficiency and profitability.

A past and current investor/advisor to technology startups, Tim actively consults with entrepreneurs and ventures to capitalize on opportunities and shifts across many different industries.

Thanks to our sponsors

Miller Lite Monster Energy Esurance Chevrolet AT&T IFC Subway Austin Chronicle

Music sponsor

Sonic Bids

Interactive sponsors

Deloitte American Express Pennzoil