Do you need a publicist? Maybe so, and maybe no. Come get some hands-on information about the modern role of the PR person, and how that impacts filmmakers today. Sign Up Here: http://mentor.sxsw.com. Mentor session …

Beginner

Presenters

Gerilyn Shur, Jim Dobson, Marian Koltai-Levine, Rene Ridinger, Sylvia Desrochers, Ursula Liang, Weiman Seid, Whitney Kimmel

As a filmmaker, the press can be your best friend or your worst nightmare. Learn how to make nice. Or, if you're an aspiring journalist, learn how to make a living. Sign Up Here: http://mentor.sxsw.com. Mentor session…

Presenters

Agnes Varnum, David Hudson, Jette Kernion, Kim Voynar, Mark Peranson, Robert Koehler, Stephen Saito

Keep up with developments in journalism and what publicity practices and technology get the best results. Start with basics like how to craft a story, etiquette for contacting the press, and strategies for staying organi…

Presenters

Andy Adelewitz, Rey Roldan, Sarah Avrin, Dmitri Vietze

Publicists, or artists doing their own publicity, find themselves in a unique situation nowadays having to communicate with multiple generations of content providers (formerly known as journalists, editors, producers and…

Presenters

Amy Yates , Bob Boilen, Heather West, Michael Roffman, Howard Wuelfing