This is the archived SXSW 2012 schedule. Please see the current schedule here.

Mentor Session 7

#sxsw #mentor7

Mentor Sessions provide an opportunity to receive more personalized input than a larger panel can offer. Sign-up begins half an hour before the mentor session. Sessions are scheduled in ten-minute increments. You can only sign up for sessions on the day that they are held.
James Evans:
Rynda Laurel:
Alex Maiolo:
Trey Many:
Clay Pasternack:
Mark Scribner CPA:


Alex Maiolo HINT Project Coord/Sr Contributor Future Of Music Coalition/Tape Op Magazine

Future Of Music Coalition/Tape Op Magazine/Guitarist (Fan Modine)
ALEX MAIOLO has played in various bands for over two decades (Soft Company, Hi Fi Sky, Violet Vector & The Lovely Lovelies), and currently plays guitar in Fan Modine. He has helped organize the live performances of Big Star's Third, which will make it's SXSW premiere this year.
He is a Senior Contributor to the most widely read recording magazine in the world, Tape Op, and owns Seriously Adequate recording studio.
Alex has worked with The Future of Music Coalition for ten years, primarily focusing on the health insurance crisis as it relates to the working musician. In 2005, with the aid of a Cummings Grant, the Health Insurance Navigation Tool (HINT) was developed. Musicians in need of unbiased health insurance advice can access HINT for free consultations, and to learn how to sift through the complex world of health insurance.
Alex is a partner with a property insurance agency in the Carrboro/Chapel Hill area of North Carolina. Insurance as it relates to the artist, studio owner, and musician is part of a typical day's tasks. He has been an active musician since he was nine years old, and an active fan since he was learning to crawl. In addition to appearing on various panels (SXSW '06-'11 TapeOpCon '04-'08, Pop Montreal '06, FMC Policy Summits '03-'11 PopAsheville '07-'09 Six Points Music Festival '07, CMJ '06) to discuss the troubling state of health insurance in the U.S., he has given his time to educate young musicians as to how they can stay active in music-related projects for their entire lives. The only food he doesn't like is tequila.

brian beck Mgr Flatiron Borman Management

Clay Pasternack Owner/Natl Accts Mgr CPI Dist/BDC Dist

Clay Pasternack is the President of Clay Pasternack Inc.(CPI) a music industry consulting firm in Cleveland, Ohio. CPI consults independent labels and artists, represents distribution companies for national account sales, owns his own independent distribution company, and is also involved with manufacturing, fulfillment, & CD reissues. A veteran of over 40 years in the independent music industry, he has held various positions in independent distribution and with independent record companies.

James Evans AAA Promotion& Mktg Dir Interscope Records

Currently, Triple A Promotion & Marketing Director for Interscope, Geffen, and A&M, JAMES EVANS started with Interscope 9+ years ago. Before that, he worked at Hollywood Records and WHJY in Providence. James has worked with Feist, Wallflowers, Counting Crows, Sheryl Crow, U2, Keane, Snow Patrol, Lana Del Rey, Ellie Goulding, Joan Osborne, Brian Setzer Orchestra, Garbage, Suzanne Vega, Jonny Lang, Beck and others.

Mark Scribner CPA Managing Partner Piemonte & Liebhauser LLC

Mark Scribner is a managing partner at the business management firm Piemonte & Liebhauser, LLC, located in Florham Park, NJ. He is a Certified Public Accountant, Certified Financial Planner, and holds a Masters in Business Administration. His responsibilities include direct oversight of the business affairs of high net worth individuals and their related business entities. He specializes in individuals who are in the music industry. The National Association of Record Industry Professionals nominated Mark as Best Royalty Collector / Auditor / CPA for 2011. He was a panelist on the Touring on Limited Resources panel at the 2012 Tour Link convention. His clients include My Morning Jacket, Killswitch Engage, HELLYEAH, Thursday, and Austin's favorite sons The Sword.

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