This is the archived SXSW 2012 schedule. Please see the current schedule here.

Cool Garage Recording Tools and the Crap to Avoid

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Music makers can now record, distribute and self-promote without the overhead of expensive equipment or time in a studio. Hardware and software for recording and promotion are easier to use, more powerful, and much cheaper than ever before. But what technologies are really free? Which are good enough to let you shine? And which are really just toys, or worse -- actually limit and restrain creativity? You might be surprised at the answers.



MODERATOR Barry Rudolph Columnist/Contributing Editor Music Connection Magazine

North Hollywood, CA resident, Barry Rudolph is a recording engineer/producer/mixer with over 30 gold and platinum RIAA awards to his credit. He has also participated in numerous Grammy-winning records. Barry's discography includes engineering and mixing for artists such as: Pat Benatar, Rod Stewart, Lynyrd Skynyrd, Hall and Oates, The Corrs, BB Mak, Enrique Iglesias, Waylon Jennings, Johnny Mathis, Mick Jagger, Robbie Nevil, Selena, Tony Williams, Keith Moon, and The Beach Boys. Barry has worked with music producers: Tom Dowd, Steve Cropper, Jerry Fuller, Oliver Leiber, David Gamson, Neil Giraldo, and Rick Rubin.

As a journalist, Barry is a contributing editor to MIX Magazine and the 'New Toys' columnist for LA's Music Connection Magazine. Barry has his own music mixing facility and teaches recording engineering.

Joe Chiccarelli Producer Joe Chiccarelli Producer

Joe Chiccarelli is a nine time Grammy Award-Winning Producer/Engineer/Mixer
whose credits include such artists as Tori Amos, Beck, U2, Elton John, The Strokes, My Morning Jacket, The Shins, The White Stripes, Morrissey, Christina Perri, The Killers, Rufus Wainright, The Raconteurs,Young The Giant and Cafe Tacuba. Other projects through his twenty-year career have included music supervision of films such as Suicide Kings and Men with Guns, the TV series Cracker and Robert Altman¹s The Gun. He is also the designer for the state-of-the-art Royaltone Recording Studios in Burbank, CA, and has served as an A&R consultant for several major and independent labels.

Anthony Gordon Artist Rel Mgr AVID

As both the bass player for the band Loquat and as Artist Relations Manager for Avid Technology, I spend most of my waking hours either thinking about or making music.

In my 7 years as Artist Relations manager with Avid (formerly Digidesign), I've had the privilege of working with some of the greatest musicians and producers of all time. Hearing and sharing their stories makes my gig a dream job for someone as obsessed with making records as I am.

In my 10 years with Loquat, I've made 3 albums and performed at SXSW showcasing each release. We'll be performing this year at our official showcase presented by our label, Nacional Records, on Friday, March 16th at Maggie May's.

When I'm not making records, I'm hanging out with my new baby, Braxton Jack Gordon.

Mike Green Writer/Producer

Mike Green is a unique and innovative writer and producer. He has worked in varying capacities with a diverse range of artists, such as Paramore (RIAA gold certified album), All Time Low, Chamillionaire, Good Charlotte, Frankie J, Breathe Carolina, and Set Your Goals, in genres that span the spectrum from alternative rock, to electronic dance pop to indie country to progressive heavy rock. In addition to possessing a true understanding of music, Green plays multiple instruments and brings a true passion to each Artist and project he works with.

Andrew Murdock Producer The Hobby Shop

Andrew “Mudrock” Murdock has over 30 years in the recording industry. He cut his teeth in his hometown of Boston running a studio for a decade and then headed for Los Angeles shortly after producing a multi-platinum record for Godsmack. After working in a number of studios around L.A., Mudrock opened The Hobby Shop Studios in 2005 and has called it home ever since.

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