This is the archived SXSW 2012 schedule. Please see the current schedule here.

Music Biz Models: What Works & What Doesn't

#sxsw #bizmodels

Anyone can create a business and develop a music service. The technology is available and the royalty rates and content laws are relatively straightforward. But how can entrepreneurs cut through the noise and actually create, maintain AND profit from a business based on music (without alienating listeners)? Who should music lovers turn to for reliable content and services? Pre-internet era business models revolved around selling advertising to provide the content to consumers for little to no cost. In today’s mobile and connected environment, consumers have access to almost everything at anytime for close to no cost at all - so content creators have to get creative with business models. Subscription-based services are popular today, but is that the answer?

Presenters

MODERATOR Jim Cady Pres & CEO Slacker Inc

Our Awesome 2012 Sponsors
Plat_sponsor1