This is the archived SXSW 2012 schedule. Please see the current schedule here.

Blood Music Sex Magick

#sxsw #occult

Rock musicians have been denounced for the apparently "magickal" impact they have on audience, often reciting lyrics replete with mystical references and officiating over public rites that can appear downright sorcerous to outsiders. Is this all merely theater? Voodoo rhythms shaped New Orleans R&B and rock 'n' roll while the trance-inducing drones psychedelia borrowed from India, as well as the immersive multi-media rituals are now practiced as concert spectacle by everyone from U2 to the Black Eyed Peas. Examine the occult philosophies that found their way into the lyrics of Chuck Berry, The Beatles, Led Zeppelin, David Bowie, Ozzy Osbourne, King Crimson, Tool, and others, along with the collaborations between various rock stars and prominent magicians like Kenneth Anger and Harry Smith.



MODERATOR Howard Wuelfing Owner Howlin' Wuelf Media Inc

HOWARD WUELFING has been immersed in the American underground music scene since the late 60's. After writing for the Village Voice, Creem and Zoo World while at college, he moved to Washington DC after graduation and was part of the emergent punk scene right from its outset writing for the local press, playing in bands, releasing indie records and editting fanzines. Eventually he moved back North in the 80's and took up the publicist's trade at JEM Records, then at Columbia Records and currently with his boutique firm, Howlin' Wuelf Media handling artists like the Swans, Devendra Banhart, Vashti Bunyan, Mike Watt and many others.

Erik Davis Techgnosis

Andrew W.K. Andrew WK

ANDREW W.K. - The King of Partying

Andrew W.K.’s true will is to party. And when it's time to party, he will always party hard.  His mission is creating energized joy, physical euphoria, loving fun, endless enthusiasm, infinite possibility, and pure party pleasure.

Born in California in 1979, Andrew is a multi-faceted musician and performer, most famous for his bloody nose, all white clothes, and positive party attitude.  Starting his musical career at age 4 with classical piano lessons, he went on to create his own brand of extremely high-energy rock 'n' roll music.  His father, James E. Krier, is a Law Professor at the University of Michigan, and Andrew grew up in the free-thinking Midwestern town of Ann Arbor.  After having been accepted to The Art Institute of Chicago, he decided not to go to college, and instead, at age 18, moved to New York City to pursue his destiny on his own terms.  

Andrew has since released numerous EPs and singles, and four full-length albums, including his now infamous debut, "I Get Wet", featuring the worldwide smash single, "Party Hard".  He's more recently expanded into a Grammy-nominated record producer and remixer for artists such as, Lee "Scratch" Perry, Steve Aoki, Current 93, Good Charlotte, Sightings, Aleister X,  and Cherie Lily.  In addition to music work, he's become a beloved personality on television and radio, hosting three seasons of Cartoon Network's "Destroy Build Destroy" live-action game show, which quickly became the #1 show for boys on all of TV.  In 2008 Andrew and his friends opened an 8,000 square foot concert venue and nightclub in downtown Manhattan called Santos Party House.  His most recent music release is the double album, “Close Calls With Brick Walls / Mother of Mankind”, and he’s currently working on a brand new album for release next  year.  In the meantime, 2012 marks the 10th anniversary of Andrew's "I Get Wet" album, and he's celebrated with the biggest headlining tour of his career.  Andrew still lives in New York City, near Times Square and his party has only just begun.

Joshua Sharp

Joshua Sharp was the founding Master of Alombrados Oasis, the New Orleans based body of the Ordo Templi Orientis, a Thelemic initiatory fraternity. He has been an initiate of this Order since 2002 and has had an avid interest in Thelema, the discipline of Magick, and the method of Scientific Illuminism since 1999. He has also been an Aspirant to the A.'.A.'. since 2008 and continues to prosecute this Great Work.

Joshua is a graduate of the University of New Orleans and holds a continuing interest in neuropsychology, philosophy, and the sciences in general.

Joshua holds a strong interested in the intersection between ritual and music. He continues to explore both of these as sources for inspiration and as techniques for producing the ecstasy of transcendence.

Alison Fensterstock Contributing Music Writer New Orleans Times-Picayune

Alison Fensterstock is a New Orleans-based music and pop culture writer. Her work has appeared in Paste, Vibe,, MOJO, Q, the Oxford American, the New Orleans alt-weekly Gambit (for whom she served as music critic from 2005-2009) and the New Orleans Times-Picayune (where she blogs stuff every single day now.)

In 2011, she co-wrote the book "The Definition of Bounce" with rapper 10th Ward Buck (who produced the famous Mr. Ghetto "Wal-Mart" bounce video.) Would you like a copy? You can get one at SXSW. In other bounce-related projects, she was the bounce consultant for season 2 of HBO's dramatic program "Treme" and co-curated the bounce and hip-hop documentary exhibition and oral history archive "Where They At," with the photographer Aubrey Edwards. You can look at it at

She is also the programming director for the Ponderosa Stomp Foundation, for whom she researched the Louisiana State Museum’s “Unsung Heroes” exhibit on Louisiana R&B, rock, garage and blues.

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