This is the archived SXSW 2012 schedule. Please see the current schedule here.

Website Demolition Derby

#sxsw #webderby

Witness live critiques of band websites. Reviewing panelists will be ruthless and leave all diplomacy aside. The site's design, organization, content and functionality will be assessed. How does the website fit with the artist's overall online strategy, how good it is towards achieving certain goals?



MODERATOR Chris Vinson Founder & CTO Bandzoogle

Chris Vinson has helped tens of thousands of artists - from Grammy winners to garage bands - grow their fan base online. In the late 90s, grassroots promotion helped his alt-rock band land a record deal. Impressed by the online community he built for his band, the label hired him to head their web department. Chris built a web based "control panel" to let band managers update their websites and track promotions. He realized this software could help indies as well, so in 2004, he launched, an all-in-one musician marketing platform. Since then, Bandzoogle has helped thousands of bands build professional websites, promote their music, and sell directly to fans.

Ethan Kaplan VP Product Live Nation

Bob Moczydlowsky VP, Prod Mktg Topspin

Bob has dedicated his career to removing obstacles between artists and fans. He’s managed bands and events and created artist web sites. In 1996, he created one of the web’s first licensed streaming music sites. Prior to Topspin, Bob worked at Yahoo! Music, founded the media agency Closed System, and worked closely with the Sundance Institute and the NEA to help musicians, filmmakers and educators. Bob holds degrees from KU and Carnegie Mellon Universtity, and teaches in CMU’s Master of Entertainment Industry Management program.

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