This is the archived SXSW 2012 schedule. Please see the current schedule here.

Not Your Average G-Men: Delivering Awesome.gov

#sxsw #AwesomeGov

Whether integrating hospital ratings in your web search results, serving up Farmers Market open data, texting health tips to expecting mothers, or striving for no official website at all (what?!), your government is making moves to serve the public better in ways and places that make sense to you. This seemingly disparate collection of federal agencies are in fact collaborating in more ways than you might imagine to utilize new apps, tools, challenges, and technology allows for better citizen engagement, better access to information, and more creative thinking. As your government, we need to create an environment where we bring the information to the American people rather than making people search for the information.

Presenters

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Amanda Eamich Dir of Web Comm US Department of Agriculture

Amanda serves the U.S. Department of Agriculture as the Director of Web Communications, Office of Communications. Here she manages the Department's web site and new media operations and strategic planning. The policies and programs of the USDA impact the lives of Americans every day – from food, agriculture, and science to natural resources – and there is an ever-present opportunity to communicate our mission effectively using new media. New media provides an outstanding opportunity for USDA to connect with consumers, customers and employees in new and interesting ways on a wide variety of topics and issues.

Recent efforts include the Know Your Farmer, Know Your Food (www.usda.gov/kyfcompass) social media outreach, MyPlate, Apps for Healthy Kids competition, Open Gov efforts and developing overall strategic guidance for a wide range of communication campaigns throughout the Department.

Prior to joining the Office of Communications, Amanda served as a press officer for the USDA’s Food Safety and Inspection Service.

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Daniel McSwain Sr New Media Fellow Federal Communications Commission

Over the last few years, I've been privileged to take on some really tough technology + culture challenges. Reinventing FCC.gov remains the toughest.

I'll be talking about what makes technology innovation in government stick, details on strategies and tactics that decidedly didn't work for us, and I'll share my experience at pushing that government technology up the hill.

No longer an FCC employee, views represented are my own.

Currently Director New Media at OMP, a digital strategy and fundraising consultancy in DC; also operating as Spokesperson for Voto Latino.

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Dominic Campbell Founder FutureGov

@FutureGov and things...

Dominic Campbell is a digital government specialist and social innovator with a background in government policy, communications and technology-led change.

He is an experienced organisational change agent with senior management experience in implementing highly successful change initiatives within the local government sector, with a primary interest in emerging uses of new media and “social” strategies to deliver public service transformation and social innovation.

Having spent five years in Local Government in London, Dominic established FutureGov in early 2008. A team of 20, @FutureGov supports government – particularly local government – in the UK, Europe and the United States to better understand new media and draw on social technology-based strategies and tools in the areas of business improvement and improved citizen engagement.

Dominic is also co-founder of several social web start-ups:

@PatchworkHQ a collaboration tool for multi-agency working
@CasseroleHQ a local social cooking network
@Enabledby a community of people interested in Design for All
@SimplCo the social innovation marketplace, and
@TweetyHall helping to connect people with their local politicians on social network site Twitter

Dominic was recently voted in both the top 50 most influential people in UK local government and top 50 most influential users of social networking site Twitter in the UK.

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Julia Eisman New Media Comm Dir US Department of Health and Human Services

Julia is the New Media Communications Director for the US Department of Health and Human Services -- the government’s principal agency for protecting the health of all Americans and providing essential human services. At HHS, Julia manages online outreach, social media and communication for many of the Obama Administration's key initiatives including the landmark health care law, the Affordable Care Act.

Julia also works closely with HHS' Chief Technology Officer Todd Park on an innovative new initiative to "liberate" health data to create new tools and applications to improve health.

Prior to HHS, Julia did online grassroots outreach for a health policy organization, Families USA. She got her Masters in Public Administration from American University and an her undergrad at UT Austin.

Julia is a proud Austin native and newly obsessed with Pinterest and wedding planning. Follow Julia on twitter @jeisman.

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