This is the archived SXSW 2012 schedule. Please see the current schedule here.

Data Breaches: Taking the Bull by the Horns

#sxsw #Breach

Over the past year, 90% of businesses have been hit by at least one IT security breach. What does this mean? Businesses should consider breaches a statistical certainty and be prepared. Breaches are not the only thing to worry about–most security incidents are not cyber-attacks, but process or other non-hacker issues, like employee activities outside the firm. And it’s not just an IT problem. The manner in how breaches occur, how companies respond and ensuing media coverage can destroy a brand, impacting the whole business. Today, leaders must know about technologies that enable companies to quickly respond and protect customers, plus communication techniques to ensure their brand weathers the storm. In this panel, you’ll hear from experts regarding crisis communications, legal issues and consumer concerns in the event of a breach. Learn how to be ready with a smart plan that includes proactive protection, company preparedness, customer communications and media outreach.



Joe Ross Pres CSID

Joe Ross is president and co-founder of CSID, with more than 15 years of experience in managing and directing corporate operations on an international level. Ross is responsible for all aspects of global operations, sales, marketing and client services for the company.

Ross is widely recognized as an identity protection industry leader and is a frequent speaker and contributor for industry events and publications.

Before joining CSID, Ross served as president of Grande Communications. Under Ross’s leadership the company grew to more than 900 employees and approximately $190 million in revenue over five years.

Ross is a member of Young President’s Organization, and also serves on the board of LifeWorks, an Austin based non-profit organization focused on providing assistance to homeless youth.

Joseph DeMarco Partner DeVore & DeMarco

Joseph V. DeMarco is a partner at DeVore & DeMarco LLP where he specializes in counseling clients on complex issues involving information privacy and security, theft of intellectual property, computer intrusions, on-line fraud, Internet gambling, and the lawful use of new technology. His years of experience in private practice and in government handling the most difficult cybercrime investigations handled by the United States Attorney's Office have made him one of the nation's leading experts on Internet crime and the law relating to emerging technologies.
From 1997 to 2007, Mr. DeMarco served an Assistant United States Attorney for the Southern District of New York, where he founded and headed the Computer Hacking and Intellectual Property (CHIPs) Program, a group of five prosecutors dedicated to investigating and prosecuting violations of federal cybercrime laws and intellectual property offenses. Under his leadership, CHIPs prosecutions grew from a trickle in 1997 to a top priority of the United States Attorney's Office, encompassing all forms of criminal activity affecting e-commerce and critical infrastructures including computer hacking crimes; transmission of Internet worms and viruses; electronic theft of trade secrets; illegal use of “spyware”; web-based frauds; unlawful Internet gambling; and criminal copyright and trademark infringement offenses. As a recognized expert in the field, Mr. DeMarco was frequently asked to counsel prosecutors and law enforcement agents regarding novel investigative and surveillance techniques and methodologies, and regularly provided advice to the United States Attorney concerning the Office's most sensitive computer-related investigations. In 2001, Mr. DeMarco also served as a visiting Trial Attorney at the Department of Justice Computer Crimes and Intellectual Property Section in Washington, D.C., where he focused on Internet privacy, gaming, and theft of intellectual property.
Since 2002, Mr. DeMarco has served as an Adjunct Professor at Columbia Law School, where he teaches the upper-class Internet and Computer Crimes seminar. He has spoken throughout the United States as well as in Europe, Asia and the Middle East on cybercrime, e-commerce, and copyright and trademark infringement. He has also lectured on the subject of cybercrime at Harvard Law School, the Practicing Law Institute, the National Advocacy Center, and at the FBI Academy in Quantico, Virginia, and has served as an instructor on cybercrime to judges attending the New York State Judicial Institute.
Prior to joining the United States Attorney's Office, Mr. DeMarco was a litigation associate at Cravath, Swaine & Moore in New York City, where he concentrated on intellectual property, antitrust, and securities law issues for various high-technology clients. Prior to that, Mr. DeMarco served as law clerk to the Honorable J. Daniel Mahoney, United States Circuit Judge for the Second Circuit Court of Appeals.
Mr. DeMarco holds a J.D. cum laude from New York University School of Law. At NYU he was a member of the NYU Law Review. He received his B.S.F.S. summa cum laude from the Edmund A. Walsh School of Foreign Service at Georgetown University where he was elected to Phi Beta Kappa.
Mr. DeMarco is active in numerous bar associations including the:
o International Association of Korean Lawyers (Panelist, Cybercrime, IP Theft, and the Global Economy, 2011 IAKL Annual Conference, Seoul, South Korea);

o American Bar Association, Criminal Justice Committee (Co-Chair, Cybercrime Committee, 2010-2011);

o New York State Bar Association, Commercial and Federal Litigation Section (Co-chair, Internet and IP Committee, 2009-present); and

o New York City Bar Association (Member, Copyright Committee; Past Member, Information Technology Committee).
Mr. DeMarco is listed in Chambers USA: America’s Leading Lawyers for Business guide as a leading lawyer nationwide in Privacy and Data Security, and has also been named as a “SuperLawyer” for his expertise and work in the area of Intellectual Property Litigation. He has published numerous articles and appeared on major news programs in his practice areas, and is a member of the Professional Editorial Board of the Computer Law and Security Review.

Mr. DeMarco has received numerous professional awards, including the U.S. Department of Justice Director’s Award for Superior Performance, as well as the Lawyer of Integrity Award from the Institute for Jewish Humanities. In his spare time he enjoys parenting, golf, and listening to classical piano.

Michael Bruemmer VP Data Breach Experian Consumer Direct

Currently leading the Data Breach team for Experian. Industry experience includes Kraft General Foods, Pepsico, Dell and Lenovo in sales, business development and operations. Most recent industry experience in identity theft and data breach with CSID, EZShield and ID Analytics.

Monika Jedrzejowska Assoc Hunton & Williams

Monika Jedrzejowska is an associate with Hunton & Williams LLP, resident in the New York office. Monika advises clients on a broad range of complex privacy and data security matters, including state, federal and international privacy and data security requirements, and helps clients identify, evaluate and manage risks associated with their collection and use of information. She regularly advises clients on all legal issues associated with information security breach events pursuant to requirements imposed by state law, the HITECH Act, Interagency Guidance and international law as well as the remediation of large-scale data security incidents.
She has extensive experience in drafting, negotiating and implementing complex agreements.
Monika is a member of the New York State, California State and Quebec bars and received a masters degree in Law, Science and Technology from Stanford Law School.

Terry Hemeyer Sr Lecturer & Advisory Council Member The University of Texas

Terry Hemeyer serves as executive counsel to Pierpont Communications and is an expert in crisis and issue management. He is on the faculty of Rice University’s MBA Program teaching crisis management. He also teaches communication management and strategies at the University of Texas @ Austin.

Hemeyer has handled numerous high profile personal and business crisis situations. His experience includes assisting two U.S. Presidents, Fortune 500 CEOs, education institution heads, department of defense executives, as well as national sports and entertainment figures. Business topics handled included accidents, litigation, sabotage, labor, digital and bio terrorism, discrimination, financial reporting, bankruptcy, environmental, corporate compliance and criminal issues.

Our Awesome 2012 Sponsors