This is the archived SXSW 2012 schedule. Please see the current schedule here.

Events Are Now Platforms: Seven Tools for Success

#sxsw #events

Our goal with this session is to make events better for all of us. Events no longer exist in a vacuum. The new ideas and relationships we all seek from events are now available to us across a continuum of ongoing social tools, so audiences give as much attention to their devices as they do to a speaker, or to the person sitting next to them. How can we as event participants, producers, and sponsors best adapt to this new reality? How can these digital tools serve to humanize and improve our experiences, and make us more present, as opposed to being just another source of distraction and overwhelm? Join with leaders in the field as we explore best practices for using the wide array of tools that are emerging in the event space. Please visit for a list of our invited guests representing key products and services in the space and links to the tools we encourage you to check out and use in advance of our discussion (including here at SXSW!)—Brian Duggan


Brian Duggan Founder Building Alliances LLC

I help organizations build lasting alliances at the intersection of events, technology, and sustainability via sponsorship and thought leadership programs.

Clients include Federated Media, West Coast Green and others.

I also curate a feed of the best quotes from the best events at and @conferencebites

Loic Le Meur Founder & CEO LeWeb

Organizer of Europe's largest tech conference LeWeb, founder of Seesmic. Runner and Kite-Surfer

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