This is the archived SXSW 2012 schedule. Please see the current schedule here.

A Recipe for Success: A Blog, A Brand, A Business

#sxsw #RecipeBBB

Writer of the award-winning blog, Cupcakes and Cashmere (and soon-to-be-published book under the same name), Emily Schuman shares how she got her start in blogging and how she turned it into a successful business. She explores the steps she took to building a trusted voice, creating a connection with her audience, establishing valuable partnerships, and how she inspires through authenticity.


Emily Schuman Creator Cupcakes And Cashmere

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