This is the archived SXSW 2012 schedule. Please see the current schedule here.

3 R's of Horror: Remakes, Reboots & Rediscoveries

#sxsw #Horror3Rs

In recent years, movie studios have targeted the horror genre in creating non-stop remakes, reboots and sequels/prequels whether horror fans like it or not and there is no end in sight. Did Hollywood run out of quality original horror movie ideas?

This panel will explore the new 3 Rs of horror, where remakes, reboots and rediscoveries such as documentaries & sequels/prequels are discussed by the filmmakers & producers who make them. The panelists will also discuss what challenges they encountered in making original horror films, and how they convinced the powers-that-be to fund their original horror ideas, when the 3 Rs are preferred.

Despite the genre expertise, this panel is relevant to filmmakers of all genres who are faced with similar challenges in raising funds for original movie ideas versus being hired to remake or reboot an old (or not so old) title (horror or otherwise).



MODERATOR KW Low Co-Founder/GM Dread Central Media

KW Low is a co-founder of, the premier online destination for horror entertainment news, reviews, editorials and community. By leveraging new media and social media tools such as Twitter, Facebook, and video sites like Youtube and Dailymotion, reached over ½ million global monthly unique visitors. While KW runs the revenue-generating business & partnership building efforts for, his 2 others co-founders, the Editor-In-Chief and CTO, focus on the content creation and technology development.

Previously, KW held senior product management roles at eBay's and Shopzilla. While at these full-time positions, KW had also (1) developed with a technical partner and marketed My Heroes Ability, a Facebook social game, that was acquired by Zynga in 2008; and (2) created and implemented the commerce strategy for Etchstar, an on-demand laser customization service, that was acquired by Coveroo in 2008.

KW has an MBA from The Wharton School of Business at the University of Pennsylvania and a BA from Clark University in Computer Science and Economics.

Mark Ward VP, Acquisitions Image Entertainment

Mark Ward is a 13 year veteran in the film industry who has worked at in Acquisitions at Anchor Bay and Image Entertainment, specializing in acquiring horror/genre films. During his tenure with Anchor Bay, the company expanded into new productions, limited theatrical releases as well as DVD premieres. Key acquisitions included Hatchet, Frozen and the critically acclaimed “Masters of Horror” TV series, along with horror classics HALLOWEEN, the Romero Zombie trilogy, HILLS HAVE EYES, the EVIL DEAD series, HELLRAISER, CHILDREN OF THE CORN among others. Since at Image, Ward has bought CHILLERAMA, CHROMESKULL, and the upcoming LOVELY MOLLY.

Daniel Farrands Dir/Producer/Writer Panic Productions/1428 Films


Born in Providence, Rhode Island and raised in Santa Rosa, California, Daniel sold his first project, a modern adaptation of THE LEGEND OF SLEEPY HOLLOW to TriStar Pictures when he was 18-years-old. Shortly thereafter, he wrote the screenplay for RAV’E’, which was financed by Smart Egg Pictures (producers of the original NIGHTMARE ON ELM STREET).

Daniel went on to write the screenplays for HALLOWEEN: THE CURSE OF MICHAEL MYERS (Dimension), TOOTH FAIRY (Anchor Bay), and to co-write the screenplay for Moderncine’s adaptation of THE GIRL NEXT DOOR, based on the acclaimed novel by Jack Ketchum.

As a writer, he has sold feature film and television projects to Touchstone, Fox, NuImage and Miramax Films. Daniel also helmed the History Channel’s two-part Amityville Horror specials (AMITYVILLE: THE HAUNTING and AMITYVILLE: HORROR OR HOAX) and served as director and producer of HIS NAME WAS JASON: 30 YEARS OF ‘FRIDAY THE 13TH’ (Starz).

Daniel also produced and directed Paramount Home Entertainment’s special editions of FRIDAY THE 13TH: PARTS 4-8, which won Home Media Magazine/Dread Central's 2009 Reaper Award for "Best Re-Release."

In 2010, he independently financed, produced and co-directed the most critically-acclaimed horror retrospective of all time, NEVER SLEEP AGAIN: THE ELM STREET LEGACY, an epic four-hour journey through the making of the iconic NIGHTMARE ON ELM STREET series. NEVER SLEEP AGAIN was the recipient of the 2010 Saturn Award for "Best DVD Release."

In 2009, Daniel produced Lionsgate’s hit supernatural horror film, THE HAUNTING IN CONNECTICUT, starring Academy Award nominee Virginia Madsen, which has grossed more than $85 million worldwide.

Currently Farrands is writing, producing and directing THE AMITYVILLE HORROR: THE LOST TAPES for Dimension Films and producer Jason Blum (PARANORMAL ACTIVITY I, II & III, INSIDIOUS). The film is slated for release in 2012.

Scott Weinberg Editor/Film Critic FEARnet Fandango Twitchfilm

Adam Green Pres ArieScope Pictures

Upon graduating New York’s Hofstra University with a Bachelor of Science in Television and Film production, Adam Green went to work producing and directing local cable commercials in Boston. While employed by the cable advertising company, Green began "borrowing" their production equipment after hours to make his own films. Using friends as cast and crew, three lights, and his severely troubled cat, Green’s first feature film, the comedy “Coffee & Donuts” was completed for a mere $400 in the summer of 1999. In 2003 the movie was bought by Walt Disney Studios/Touchstone TV and developed as a sitcom for UPN with Green writing the pilot.

Green then wrote and directed the feature horror/comedy “Hatchet” which premiered to rave reviews at the 2006 Tribeca Film Festival. The film was selected for festivals worldwide winning a multitude of awards, including the Audience Choice Award for “Best Picture” in 3 different countries and placement in both MTV’s and Ain’t It Cool News’ TOP 10 FILMS OF THE YEAR lists. Green then made an equally successful sequel “Hatchet 2” in 2010, and has “Hatchet 3” set to begin production in early 2012. Green then went on to direct the Hitchcockian psychodrama “Spiral,” which took home the prestigious “Gold Vision Award” at the 2007 Santa Barbara International Film Festival, and the disturbing and horrifying thriller “Grace,” which premiered at the Sundance Film Festival in 2009 complete with two men fainting in the audience on opening night.

In 2010, Green’s snowy thriller “Frozen” wowed audiences at the Sundance film festival once again, and went on to top “Hatchet” as Anchor Bay’s top selling original film of all time after a limited theatrical release earlier that year. Currently, in addition to “Holliston,” Green is producing Hatchet III as well as writing the big budget children’s adventure movie “Killer Pizza” for MGM Studios and producer Chris Columbus (“Harry Potter,” “Rent,” “The Goonies”).

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