This is the archived SXSW 2012 schedule. Please see the current schedule here.

Haroula Rose

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Listen to Brand New Start

Haroula Rose (full name Haroula Rose Spyropoulos) grew up in Lincolnwood, Illinois to Greek parents, and with music constantly playing through the house. She sang in school choirs and her own bands, as well as a capella groups in her youth. A chance encounter led to her singing on several national commercial campaigns and working in a recording studio. She proceeded to hone her own songwriting and singing after living in Madrid, Spain on a Fulbright grant in 2006.

"I was teaching music to children in the outskirts of Madrid, making friends with a variety of amazingly talented musicians and wondering why I wasn't doing the same -- pushing myself and seeking what I wanted and feared most," she says. "Finally I just figured if I didn't really give it a go I would have many regrets later on..."

Her five song debut EP "Someday" led to TV/film placements such as "How I Met Your Mother" and enough encouragement to make a full-length record for which she travelled to Athens, GA to work with acclaimed producer and musician Andy Lemaster (Bright Eyes, Now It's Overhead, Maria Taylor).

Currently Haroula is at work on releasing a limited edition 7" alongside an EP, and her second full length is scheduled for fall 2012. It is being produced by lauded singer and songwriter Jim White.

“Haroula Rose sings with the spirit of a gypsy soul, always searching for meaning or a seed of truth in each fleeting moment. Her voice is at once intimate and solacing, its gentle inflections betraying a subtle, plaintive sway that enriches moments of guitar-driven folk with the pathos of classic country.”
—No Depression

“Chicago-bred, L.A.-based singer-songwriter Haroula Rose’s self-released “These Open Roads” is a deceptively easy-on-the-ears debut that launches Rose as a triple threat: a deft and resourceful melodicist, a subtly superb acoustic guitar crafter and a distinctly winsome vocal presence.”

—LA Weekly

“Highly textured, melodic, lovely, graceful. Rose picked the right company to realize this highly textured collection that explores a few different moods, though always at a tender remove.”
—LA Times

“Each song on the album is a journey, be it big or small, and demonstrates a finely honed skill for telling stories. There’s a joy to be found here, one that leaves an anticipation of what direction Rose will take next. Whichever road she travels from here, her future looks rosy.”
—Wears the Trousers Magazine

“These Open Roads displays one small wonder after another”
—Big Takeover

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