Andrew Burkus

Andrew Burkus is a Senior Principal at IQVIA Digital, specializing in commercial strategy and thought leadership. With over 20 years of experience in data and analytics, including the last 15 years within healthcare, he brings extensive expertise in strategic marketing, campaign measurement and optimization, and predictive analytics. His work is dedicated to enhancing engagements between healthcare brands and their audiences.
A prominent industry figure, Andrew has spoken at numerous flagship events, including as the keynote speaker in 2024 at Digital Pharma East. He has been published in leading industry publications while also serving as the main host and contributor to IQVIA Digital’s podcast series, “Personalization Science,” and frequently leads our industry events and webinars.