Erica Santiago

Erica has over 12 years of experience in digital marketing and social media, with a deep passion for all things digital and tech. At Pfizer, she is a key member of the External Communications & Enterprise Reputation team, where she develops content for the company’s corporate digital and social platforms. Erica leads Pfizer’s podcast strategy and was instrumental in launching The Antigen, the company’s first branded podcast initiative. Before joining Pfizer, Erica created successful social media marketing campaigns across a diverse range of industries, including higher education and e-commerce. She holds an MBA from NYU Stern, specializing in digital marketing and business analytics, and a BS in operations and business from Cornell University.