Ciaran Scanlon

Since you’re probably wondering, it’s pronounced “Kieran”. I am a music marketer, copywriter, and data analyst. After a couple of years marketing in the private and public sector, I was fortunate enough to combine my professional life with my greatest passion: music. I’ve played in bands, worked in college radio, and ran a music marketing side hustle for my own projects and friends. I work directly with artists and management teams to deliver music, tour ads, physical sales, etc. to the right audience that will resonate with the right audience. A large part of this is also consulting on what kind of creative works across different audiences and campaign goals. My work doesn’t stop once the ads are launched, I constantly track the results of our campaigns and let artists know exactly how their listenership is growing in all the right places, developing an in-depth and extensive reporting system. It's rewarding for me to know we’re doing good work, have a diverse list of clients, and helping to bring real fans to their music. I truly feel we're no longer in the music business, but rather the audience business!