How do viral videos stimulate our brain? What keeps us scrolling? What if making viral videos is a scientific formula you can apply? Join the conversation with an award-winning Harvard data scientist who analyzed thousands of hours of viral and non-viral videos from major creators (e.g., MrBeast, Dude Perfect) from a neuroscience perspective: brain waves, facial expression, and eye movement. Certain neuroscience signals are present across most viral videos - and largely missing in non-viral videos. This makes "virality" scientific and largely predictable!