Balancing Passion and Profit: Monetization Strategies for Streamers

Date TBA

Streamers today walk a tightrope: staying true to their passion and purpose, while making an income and growing engaged, loyal communities—all without burning out! Twitch’s Chief Monetization Officer, Mike Minton, and streamer Maya Higa will explore the latest monetization tools and strategies that help streamers thrive without compromising their creativity or connection with fans.

They will dive into:
How innovative tools empower streamers to continue doing what they love, earn revenue, and build vibrant, supportive communities.
The importance of community to drive financial support and attract brand attention and buy-in.
The future of the streamer ecosystem and broader dynamics at play.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Maya Higa

Maya Higa

Alveus Sanctuary

photo of Mike Minton
Primary Access
Music Badge
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Film & TV Badge
About
Format: Fireside Chat
Type: Session
Level: Intermediate