Capitalism is brutal. We’re told to get bigger, stronger, faster and kill your competition on the way up. The playbook built for the 1% ignores the value of the other 99% - but it doesn’t have to be that way. When you look at your competition as friends instead of enemies, your frenemies open the door to new collaborations, opportunities, and revenue - and there is data to prove it. In this session you’ll learn how most of us undervalue our community - including our competitors - and ways that you can tap into it.