credit:  Tico Mendoza

Presented by AS Colour

ON THE ROAD AGAIN - THE SX MERCH TRUCK IS BACK!

Mar 12, 2025

5:00pm – 10:00pm CT

Hitting the asphalt again for the third year, the SXSW Merch Truck is rollin’ up around town bringing exclusive drops, limited-edition tees, and must-have swag straight to where all the fun is.
Bonus! - we sell music wristbands to get access to showcases happening right then and there.

Take a peek at the schedule of locations around town where you can grab official SXSW merch on the go.

Find the truck, grab the merch, thank us later!

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Access
Free to the Public
About
Format: Activation
Type: Activation