credit:  DEJA

DEJA

DEJA is the ‘verbal eye-roll’ you never knew you needed. The Birmingham-born singer blends sassy, relatable lyrics with infectious Black-Pop beats—her sound is bold, confident, and made to be played at full volume. Her infectious rhythms and vivacious energy have captivated BBC Radio 1Xtra, Kiss Xtra, Colors, Wonderland, Clash, Complex, Lyrical Lemonade and many more. In the summer of 2024, DEJA brought her dynamic choreography and captivating stage presence to performances at Glastonbury Festival and The Hundred. With her unapologetically bold releases and unfaltering determination, DEJA continues to push boundaries.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Events featuring DEJA

Mar 11, 2025
9:20pm — 9:40pm
Presented by
All The Vibes
Mar 13, 2025
1:00pm — 1:40pm
Presented by
BBC Introducing
Mar 13, 2025
8:25pm — 8:55pm
Presented by
Everything RnB (Presented by DJ Ace)
Mar 14, 2025
9:20pm — 9:50pm
Presented by
BBC Introducing
About
From:
Birmingham, United Kingdom, England
Genre:
Subgenre:
Professional Connections
DEJA is seeking the following:
  • Label
  • Brand Partnership
  • Gear Endorsement
  • Sync/Music Supervisors
Socials