photo of Katie Cook

Katie Cook

Vp Farm Animal And Livestock Sustainability
Elanco Animal Health

Growing up in Michigan on a purebred cow/calf operation, Katie earned a dual degree

from Michigan State University in animal science and marketing. After graduation, she

started her career with Elanco in a cattle sales territory in southwest Oklahoma. She

spent the next 10 years in the US Beef Marketing and Beef Management team with a

variety of roles in marketing and sales management. During this time, she also earned

a dual Indiana University-Purdue University M.B.A. and M.S. in agricultural economics.

In 2016, Katie led the Elanco Global Sales Force Excellence Strategy & teams focused

on enabling a best in class selling organization. Followed by 2 years in Canada where

she was the General Manager for Elanco Canada. In the fall of 2020, Katie returned to

Indiana and currently leads the Elanco Global Farm Animal Innovation & Cattle teams

and the US Farm Animal Marketing Organization overseeing the innovation strategy

for the global farm animal business and the US specific marketing strategies for the

US Poultry, Cattle and Swine businesses.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Events featuring Katie Cook
Events featuring Katie Cook