photo of Frances Dillard

Frances Dillard

Vice President of Brand & Product Marketing

Frances Dillard is the Vice President of Marketing at Driscoll's, one of the world’s largest produce companies and one of America’s Top Ten Retail Grocery Brands. In her pivotal role, Frances spearheads brand and category growth through brand management, performance marketing, omnichannel, corporate communications and thought leadership. As a mission driven strategist, Frances believes purposeful brands can change the world.

With more than 20 years as a high-impact leader, Frances brings a wealth of senior-level experiences in general management, marketing and product innovation in both start-up environments and established high-growth companies. From managing power-house brands including Disney, LeapFrog and Mattel to rolling-up her “tech start-up” sleeves at a gaming start-up; Frances is always at the intersection of storytelling, digital disruption and product innovation. She also has held several media communication positions from ABC’s Good Morning America to various network affiliates across the United States.

Frances is an MBA graduate from Pennsylvania State University and resides in Carmel, CA with her husband.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Events featuring Frances Dillard
Events featuring Frances Dillard