Resh Sidhu

Resh Sidhu stands at the forefront of creative technology and augmented reality as a globally recognized leader. She co-founded Arcadia Creative Studio at Snapchat in New York, where she spearheads an elite team of AR innovators, overseeing diverse, high-impact projects. With an illustrious career spanning over two decades, Resh's expertise has been instrumental in various pivotal roles. She served as the Chief Creative Officer at Barbarian, Group Creative Director at AKQA, and Creative Director at the Oscar-winning Framestore.

Throughout her illustrious career, Resh has consistently been lauded for her ability to foster an inspiring, inclusive, and forward-thinking work environment. Her leadership is characterized by a commitment to innovative thinking, and she has played a pivotal role in delivering iconic experiences for an extensive portfolio of global clients, including esteemed names like Nike, Disney, Livenation, L'Oréal, and Coca-Cola, among others.

Resh Sidhu's contributions to the creative industry have not gone unnoticed. She has been recognized by numerous prestigious organizations, earning accolades such as inclusion in Adweek Creative 100 and a spot among Fast Company's Most Creative People in Business. In addition to her accomplishments, Resh is a highly sought-after speaker who has graced events like TEDx and Cannes Lions.

Renowned for her groundbreaking work in AR and beyond, Resh Sidhu stands as an influential force at the intersection of design and technology, continuously shaping the future landscape of digital experiences. Her recent roles, including serving as the Jury President for the Cannes Lion Digital Craft category and receiving an honorary doctorate from the University of Art London, underscore her enduring impact and leadership in the industry. Resh's visionary approach and pioneering efforts not only define the current state of digital creativity but also chart the course for its future evolution.