photo of Haley Rosen

Haley Rosen

CEO & Founder
Just Women's Sports

Haley Rosen is the CEO and founder of Just Women’s Sports (JWS), a digital media brand dedicated exclusively to women’s sports. Frustrated by a lack of media coverage for women’s sports, Rosen founded JWS in 2020 to change the game.

What started as an Instagram account and a big idea has since grown into the leading multimedia platform dedicated to women’s sports, providing fans with in-depth coverage, exclusive content, live programming, and industry-leading highlights and analysis. Following a year of explosive growth, JWS now reaches 80 million people per month, with a core audience of 3 million and rapidly growing at a 260% year-over-year audience growth.

Rosen is a trusted and sought-after thought leader in women’s sports. Her TEDTalk has been viewed 150,000 times and counting. Rosen was named to Forbes 30 Under 30, Entrepreneur's 100 Women Of Influence, Sports Business Journal's Power Players, and Business Insider's 24 Execs Shaping Sports Media. She holds a BA and an MA from Stanford University, where she was a member of the Cardinal soccer team before playing professionally in the US and abroad.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Events featuring Haley Rosen
Mar 9, 2024
2:30pm — 3:30pm
Presented by
26.2 Team Milk
Events featuring Haley Rosen
Mar 9, 2024
2:30pm — 3:30pm
Presented by
26.2 Team Milk