New Forms of Business; Making Immersive a Reality

Mar 11, 2024

10:00am – 11:00am CT

Immersive XR feels as if it's been locked in a state of Research and Development for a long time now, with the exhibition of works confined to major festivals or brief installations in established arts institutions. In this panel discussion, we'll speak with international leaders of permanent year-round institutions and exhibitors of immersive works to understand what it takes to make this a reality, and how does a business adapt to the exhibition of authored creative XR work?

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Myriam Achard
Myriam Achard

Centre Phi

photo of Ben Luxford
Ben Luxford

British Film Institute

photo of Ulrich Schrauth
Ulrich Schrauth

Vrham! Festival Hamburg / Bfi London Film Festival London / Ubs Digital Art Museum Hamburg

photo of Kelley Szany
Kelley Szany

Illinois Holocaust Museum & Education Center

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