Expanding Your Reach: From Local to National Syndication

Mar 15, 2024

10:00am – 11:00am CT

This session will briefly dive into the career track of nationally syndicated radio host, DeDe McGuire. She will address how to go from working with radio great, Doug Banks, to hosting and having partial ownership of her nationally syndicated radio show, DeDe in the Morning. This session will heavily focus on strategies and best practices to grow your audience and keep listeners engaged in an oversaturated, streaming/on-demand society. This session will also dive into the importance of podcasting and how to transition into the radio industry.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Tino Cochino
Tino Cochino

Tino Cochino Radio

photo of Dana Cortez
Dana Cortez

ABC Network

photo of DeDe McGuire
DeDe McGuire

Compass Media Networks

photo of Edgar
Edgar "Shoboy" Sotelo

The Shoboy Show

Primary Access
Music Badge
Platinum Badge
Interactive Badge
Film & TV Badge