Balancing Form and Function: Designing the Cars of Tomorrow

Mar 15, 2024

11:30am – 12:30pm CT

As new technologies and sensors enabling advanced safety and autonomous features become more commonplace on cars, designers face a critical challenge: how to gracefully integrate new tech components into sleek new vehicle designs without sacrificing their critical functionality. In this session, learn how form is just as important as function for the self-driving cars of the future.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Lizete Druka
Lizete Druka

Volvo Cars

photo of Howard Nuk
Howard Nuk

Luminar Technologies

photo of Jeremy Offer
Jeremy Offer

Volvo Cars

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