The Intersection of Entrepreneurship and Digital Communities

Mar 12, 2024

11:30am – 12:30pm CT

The boundaries between digital and traditional entertainment have become increasingly blurred. This is widely due to the importance of building a strong social presence while curating dedicated communities. Digital and traditional talent utilize these digital communities to build businesses and launch brands. These communities subscribe to newsletters, download weekly podcasts, engage with content across social platforms daily, and consume the overall brand. In this panel, you will gain insight from the minds of brand builders. A 4x Emmy-award winning entertainment journalist, a culinary trained chef and business owner, and a published author and comedian who have each built respective and loyal audiences that support their content and ever-growing businesses across digital and beyond.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Mya Allen
Mya Allen

The Knead

photo of Jyoti Chand
Jyoti Chand


photo of Lauren Zima
Lauren Zima

Next Chapter Productions

Online Availabilty

This event is currently available on demand.
Video On Demand for this event began on Tuesday, April 9th 2024 at 11:00am CT.

Primary Access
Platinum Badge
Interactive Badge
Secondary Access
Music Badge
Film & TV Badge