From Gaming to Soundtracks: Classical Music's Digital Revival
As debates continue around the future of classical music and its audience, another perspective emerges. The genre is gaining huge traction on platforms like TikTok and Instagram, as well as a surge in interest in classical-influenced film scores, Netflix soundtracks, video games, and sports broadcasts. In this panel, experts from the field will explore the role of digital as a contemporary stage for classical music, revealing how the genre can not only survive but thrive, with a unique chance to captivate a new generation of listeners. Organized by Classical Unlocked.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.
Naomi Belshaw
NB Consultancy
Allison Job
Epic Games
Rebecca Lees
LSO Live Ltd
Pixie Pickering
Sony Music Publishing