photo of Marsha Cooke

Marsha Cooke


Marsha Cooke currently serves as vice president & executive producer for ESPN Films and 30
for 30. She is responsible for overseeing development, production, distribution, branding
and strategy of all projects under the ESPN Films umbrella, including the 30 for 30 series.
Cooke joined ESPN from VICE Media Group, where she served assenior vice president
of global news and special projects. In her role at VICE, Cooke developed and produced
special news and entertainment projects across VMG digital and broadcast platforms,
leading the youth media company in pushing the limits of broadcast news formats and
playing a key role in integrating VICE's forward-thinking values with its award-winning
Cooke was instrumental in leading VICE News' first-ever live coverage of the 2020 Iowa
Brown and Black Forum, the nation's oldest and only non-partisan presidential forum
dedicated exclusively to addressing issues facing communities of color. With
unprecedented candidate attendance and a groundbreaking, engaging format, the
program won a national news Emmy. Cooke also previously led IMPACT at VICE, where
she directed social good and community engagement in order to build and strengthen
VICE's culture, partnerships, and social responsibility initiatives, with a focus on ensuring
the company's work would affect long standing change in local and global communities.
Priorto VICE, Cooke spent 24 years at CBS. She was the first Black Asia Bureau Chief,
responsible for coverage across the continent, producing stories for various CBS News
shows and she served as VP of news services, in charge of the Newspath
newsgathering group serving 200 CBS affiliates nationwide and broadcasters around
the world. Before that, Cooke was executive editor of content at CBSN, the 24-hour
digitalstreaming news network, where she led the unit's push into original
documentaries and helped guide breaking news coverage, and also was a senior
broadcast producer for "CBS Evening News with Scott Pelley."
During her time at CBS, Cooke was the recipient of a News & Documentary Emmy Award
and a Gracie Award. She is a graduate of Temple University, where she is also a recipient
of the Lew Klein Media Award, an inductee of the Alumni Hall of Fame and the university's
Gallery of Success. She was featured in O Magazine in 2019. She is on the board of
Solutions Journalism, Capital B, The City, an online, nonprofit newsroom, the Alliance of
Women in Media and is a founding member of The Meteor.

Cooke livesin New York City where she is a voraciousreader,ridiculousfoodie, long-
suffering NY sports fan and a proud first generation Jamaican-American.

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