Georgie Jeffreys is the Director of Marketing for Uber Eats, North America where she is responsible for leading the end to end marketing function of Uber’s delivery businesses including Uber Eats and Postmates as well as its membership program, Uber One. Georgie leads a team of multi-disciplined marketers charged with positioning and expanding Uber’s delivery and membership brands, driving step changes in brand favorability and preference, and accelerating category and customer penetration. Having joined the company in 2015, Georgie has spent the past eight years building and developing Uber's marketing capabilities around the globe, first as the Head of Marketing for Australia & New Zealand, then as the Head of Marketing for Asia Pacific, before being appointed to lead the North America region in 2020. During her time at Uber, Georgie has led some of the brand’s most awarded and memorable work, including Uber Eats’ global brand platform 'Tonight, I’ll Be Eating’, all three of Uber's Super Bowl campaigns, the Australian Open Ambush, and many more. Before Uber, Georgie was the Festival Director at IMG/BEA producing large scale international tourism festivals across Australia. Hailing from Queensland, Georgie has spent the majority of her career in Sydney before moving to the US.
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