A creative director and strategic consultant in the digital space with more than 10 years of experience, Max currently leads business and product strategy for Chiliz and Socios.com. In his role, Max interfaces with federation, league and team executives from around the world of sports while concepting out new features, expanding the platform to provide more utility for fans, and finding new commercial collaborations for the business. He’s also remained active as a creative director and advisor to the company’s creative teams.
Prior to Chiliz and Socios.com, Max helped bring enterprise clients USPCC (Bicycle Brand) & Morton Salt into the mobile arena as CD at ComboApp. He also directed content and developed a platform strategy for start-up clients at New Coast Ventures. He has produced commercial concepts from pitch to production for clients including Famous Footwear, McDonald’s (NA), Nestlé & Sony (PlayStation) as a freelance consultant with MadHat Creative & partners. Max headed league/gameplay organization for the first season of the Global Poker League.
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