photo of Bob Wheeler

Bob Wheeler

Pres & CEO
Airstream, Inc.

Bob Wheeler is President and CEO of Airstream, Inc., manufacturer of the world’s most iconic recreational vehicle.

Since assuming this position in 2005, Bob has guided Airstream through one of the worst economic downturns in industry history and lead the company to record sales fueled by product innovation, cutting edge marketing, and the public’s renewed appreciation for Airstream’s authenticity and quality.

Bob brings a blend of technical and people skills to his office in Airstream’s Jackson Center, OH manufacturing facility. An engineer by training, he has a deep understanding of the Airstream product and manufacturing process. He is also noted for his positive management style, which emphasizes inclusiveness, encouragement, and creative thinking about the future of the brand.

Bob Wheeler came to recreational vehicles from the auto industry. After earning a BS in mechanical engineering from the University of Rochester, he joined General Motors as a manufacturing engineer in the Saginaw Steering Gear Division Buffalo plant, where he began to master both the functional and financial aspects of the heavy manufacturing process.

In addition to his engineering degree, Bob holds an MBA from the State University of New York at Buffalo. Bob lives in Columbus, OH.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Events featuring Bob Wheeler
Mar 13, 2023
4:30pm — 5:30pm
Presented by
Porsche X
Events featuring Bob Wheeler
Mar 13, 2023
4:30pm — 5:30pm
Presented by
Porsche X