Caroline Pitcher

A dynamic and accomplished leader, Caroline has over 19 years’ experience in the screen industry.

Caroline has held management, marketing and business development roles in both government and private sectors, including as Marketing and Business Development Director at Omnilab Media, Chief Executive Officer of Ausfilm, and General Manager of the Melbourne Film Office at VicScreen (then Film Victoria).

Most recently Caroline was the General Manager of Commercial and Marketing at Federation Square. Prior to this she led Deluxe Australia’s post-production businesses, DDP Studios and StageOne Sound, as their General Manager.

Caroline is a Board member of Ausfilm, and served on the Board of VicScreen (then Film Victoria) from 2013 to 2017.

Caroline also has extensive destination marketing experience which was developed over a 10-year period working in organisations such as Parks Victoria and Royal Botanic Gardens Victoria.