Avery Baker

Avery Baker is the President and Chief Brand Officer of Tommy Hilfiger, architecting the global brand direction and vision across all aspects of product, engagement, experiences, regions, and media channels. Since joining the company in 1998, she has been instrumental in evolving Tommy Hilfiger into one of the world’s most recognized premium lifestyle brands. She brings together creative and business management, leveraging a powerful combination of pop culture, fashion, technology, and entertainment. Avery graduated from Northwestern University in Evanston, Illinois with a Bachelor’s in Communications. She currently resides with her family in Amsterdam, Netherlands where the global headquarters of Tommy Hilfiger is located.