photo of Cassey Ho

Cassey Ho

Founder & CEO of Blogilates & POPFLEX
Blogilates and POPFLEX

Cassey Ho (aka Blogilates) is an award-winning fitness entrepreneur and designer. Her mission behind each of her multimillion-dollar portfolio brands is to inspire the joy in fitness through fun workouts and innovative product design. She’s motivated over 14 million people through her viral videos that have been watched over 2 billion times. The community she has built through Blogilates has landed her deals with Target for an exclusive Blogilates line, as well as a partnership with 24-Hour Fitness where her signature format POP Pilates is taught in gyms across the country. Cassey's leadership as CEO and Head Designer has resulted in a fashion-forward product lineup that solves problems for active women. In 2022, POPFLEX was named an INC5000 company.

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