photo of Katrina Palanca

Katrina Palanca

VP, Global Partnerships
Spurs Sports & Entertainment

Katrina Palanca is the VP of Global Partnerships for Spurs Sports & Entertainment, where she oversees international sponsorships for the San Antonio Spurs and AT&T Center. Most recently, she was the Director of Sponsorship Strategy & Operations at Twitch, where she led the commercialization of sponsorship properties across gaming, esports and new verticals. During her time at Twitch, she helped launch the inaugural group of official marketing partners for Twitch Rivals and designed multi-faceted programs for first-time partners of esports properties such as Team Liquid. In addition, her team was responsible for providing top-notch sales representation services for external rights holders, securing sponsorships on behalf of premium gaming properties around the world. Originally from Guam.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Events featuring Katrina Palanca
Events featuring Katrina Palanca