Anja Skodda
Anja Skodda is the Founder/CEO/Chief Scientist of HAPPYBOND, a company that produces human grade, science based nutrition products for pets. HAPPYBOND’s mission is to extend the Healthspan of pets and and strengthen the HAPPYBOND. At HAPPYBOND, she leads product development and partnerships, applying her bioengineering education and experience. For over 20 years, Anja has combined her scientific training and entrepreneurial drive, to a variety of business ventures.
Anja studied biotechnology from the Technical University of Berlin for seven years, specializing in tissue engineering of cartilage and skin. During this time she worked on protein expression at Novartis in Basel. Her research at Novartis expedited the production of new drugs through the use of fluorescent markers. Her biotech work includes developing the automated technology to scale the drug screening for rheumatoid arthritis, and avoiding animal testing.
Following her passion for horse riding, in 2010 Anja moved back to Germany to train with the world’s best dressage riders.
In 2016, Anja developed a groundbreaking product for humans. A beauty drink called ‘Anti Everything’, a collagen infused vodka cocktail, simultaneously delivered anti-aging benefits and a nice buzz.
One year later, Anja created ‘HAPPYBOND’to commercialize a breakthrough collagen formula that builds, maintains and repairs mammalian joint & hip cartilage. Her inspiration was to help her dog Tony, skateboard again. Within weeks Tony was pain-free and back on his board.
In August of 2019, she partnered with Cesar Millan, the “Dog Whisperer” and within a year they Extended HAPPYBOND to extend the health span of your pets.
The Company has existing partnerships with academy award winning actress Halle Berry and Musician Ziggy Marley with 2 co-branded pet lines in the market.Anja holds 2 patents on the Collagen formulation and 2 pending patents for a groundbreaking technology making fresh dog food shelf stable.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.