Melina Palmer

Melina Palmer is CEO of The Brainy Business, which helps companies around the world apply behavioral economics so customers buy and
employees buy in. She has written three bestselling books and hosts The Brainy Business podcast, which has more than 1.2 million downloads in over
170 countries. A consultant and keynote speaker, she also teaches applied behavioral economics via the Texas A&M Human Behavior Lab and has
spoken at the largest indoor TEDx in the world, at TEDxPortland. She and her work have been featured in many outlets, including Inc and Psychology
Today.