Sally Frykman

As Chief Marketing Officer at Velodyne Lidar, Sally Frykman oversees the strategic development and execution of global marketing and communications programs that advance the company’s innovative vision and goals. Sally joined Velodyne Lidar in 2017 as the Communications and Education Manager and quickly rose the ranks, climbing from Director of Communications to VP of Communications, and now as the company’s Chief Marketing Officer. Her multifaceted role encompasses a wide array of responsibilities, including promotion of the Velodyne brand, thought leadership development, and robust sales lead generation fueled by highly engaging digital marketing. Additionally, Sally leads Velodyne’s comprehensive public and media relations efforts.