TOKiMONSTA

As the co-founder of new music streaming platform Sonu, TOKi wanted to build something that would rebalance the industry’s dynamic with a fairer playing field for artists – aiming to democratize music streaming for artists in a world where the pay-per-stream is not adequate for a musician’s cost of living. The protocol and platform will reconstruct the scaffolding of music streaming so that audiences still have access to the music they desire, while allowing artist’s payout to equate to what they truly deserve. TOKiMONSTA’s hit record “Rouge” was the first-ever to be auctioned on the platform, in which the highest bidder receives 70% of the track’s Sonu streaming rewards. Sonu now has over 8m tracks in its catalog, with new auctions launching each week.