#OgilvyHealthxSXSW23
Presented by Ogilvy Health
The Marketing Makeover in Health & Wellness
We’re humans first. So, why not understand your audience better at a human level by leveraging Behavioral Science? And unlock creative work that entertains, empathizes, and captivates them. From a new world in Minecraft to a Twitch live stream, from dog memes to sharing lyrics for a crowdsourced song, its thinking beyond what we know of health and wellness marketing. That's where real impact emerges.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.
Details
Primary Entry: | Platinum Badge Interactive Badge |
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Secondary Entry: | Music Badge Film & TV Badge |
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