Presented by CI&T

Reorganizing Teams Toward Customer-Centricity

Mar 14, 2023

2:30pm – 3:30pm CT

Recording: Reorganizing Teams Toward Customer-Centricity, Mar 14, 2023

Digital disruption impacted nearly every aspect of work and culture even before the world shut down. The pandemic fueled the fire, accelerating digitalization at an unprecedented rate.

The time for change was yesterday but many companies are still stuck with slow-moving, non-customer-centric organizational structures. What obstacles hold these companies back in this new era of work?

This session explores the benefits of migrating from a function/silo-based structure to teams organized around customer needs and journeys. It looks at new ways of working: how purpose, intrinsic motivation, and self-organization are displacing the stubborn, rigid structures from the past that are often still in place and leading the way for innovation.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Fabricio Dore
Fabricio Dore

Itaú Unibanco

photo of Darren Gilroy
photo of Bruno Guicardi
photo of Ruth Sleeter
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